Archive for the ‘Marketing’ Category

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Doing what we love is the passionate intention for many of us that are business owners and solopreneurs in this 21st century. Yet, blending the energy of money with the energy of our heart can be one of the biggest obstacles and greatest challenges, not only to us personally, but to the success of our business, as well.

Knowing how to price your heart-felt, soulful work is not as clear cut as pricing something tangible that can be mass produced. There is a process and a way of thinking, however, that makes this task much less daunting. In fact, it profoundly contributes to the success of your work with your clients.

3 Diamond Pillars Model: Pricing

Step # 1 Clearing the Emotional Blocks.

In this process you increase your inner ability to receive and to claim your value and power in the market place. Without this, you’ll find yourself over giving, over functioning, and eventually becoming resentful and blameful. You must transform your limiting money and power stories to create a solid foundation for any pricing structure you put into place.

Make a decision to begin paying yourself first. The amount is not as critical as is the consistency of the action. This gives a message to the Universe, Source energy, or whatever you call your greater power, that you are open to receiving more, that you value yourself monetarily. Like attracts like. Clients will not be attracted to generously paying you if you’re not feeling a greater monetary value in what you have to offer.

Change your mind about not needing help. Do you harbor the belief that you should or that you have to go it alone? If you do, you will subconsciously project that belief onto your clients. Why would they need you if they can figure it out on their own? The truth is, none of us can solve our problems from the same mindset that created them to begin with. If you believe that you are weak when you need help, you will energetically block potential clients from coming to you and generously paying you for your services.

If you provide a done-for-you service, remind yourself that your potential clients cannot or do not want to do for themselves what you can give them. Get in touch emotionally with how much you can help them. Feel and see them wanting to pay you extremely well for your services because you are helping them get what they really want!

Step # 2 Know the Value of YOU and the Why.

You must first establish your own value in your mind that what you provide your clients is monetarily feasible for you and worth doing.
Remember why you want to do what you do in the first place. Have you ever been stuck, you didn’t know what direction to turn, or you felt alone in your problem and you couldn’t get yourself out? Remember how it felt to be alone and stuck. Emotionally connect with how much you know your clients need what you have to offer. Feel valued and wanted.

Step # 3 Reveal the value of your service, product, or program to your clients.

Now, do your homework. Find out what your ideal clients really want. What problems are they willing to pay to have solved or what desires are they burning to realize? Discover how they want to feel by having what they want.

By establishing the value of your clients’ desires and determining what it costs you to provide your service, you will create a context that allows you to establish the perfect price for your product or service.

Value must be perceived by you so you will charge what you’re worth, and value must be perceived by your client for them to pay for what they want.

So, what can you do next that will move you closer to achieving and attracting what you want? Please contact me: judy@wealthtransformations.com to schedule a free 30 minute discovery consultation to see what you need to move forward. It may or may not be appropriate for us to work together. You will come away with valuable information as to where you are and where you want to be. I promise it will be of great value to you! Relationships are my specialty. Let me begin a powerful and trusting one with you. I’m eager to have a chat with you and to come to know your desires and your challenges! You do matter, and I do care! To learn more contact me here.

To your prosperity, freedom & joy,

Did you know that your survival mode is a set of energy patterns that can overtake you? These patterns produce worry and anxiety because they drive you to think about what you might lose that’s important to you. Regardless of your current financial situation, be it comfortable or not, you can be catapulted into the survival mode and not realize it.

If you’re worrying about losing what matters to you most, AND it doesn’t feel like you can handle the thought of it, you could be trapped in one or more of the 4 energy patterns of survival. If this sounds or feels familiar, you are not alone, and it’s not your fault!

Many well-intentioned, very intelligent and capable businesswomen (and men) and service professionals alike, suffer with this insidious mental game that keeps them trapped in a state of urgency and unrest. Inspired actions and innovations are blocked. Financial long-term results are not realized, and a sense of meaning and purpose are exchanged for the immediate pressing matters of the day.

It doesn’t have to be this way. You can be free from the survival patterns that prevent your peace, prosperity, and joy, and, it can be easier than you might think! It is essential if you want to thrive in your business, period.

Please join me, together with my special friend and marketing genius,
Chris Makell of www.Radiance Marketing.com, on Wednesday, July 14th
5:00pm mst.| 7:00pm est. | 4:00pm pst. |

For a very special f’ree teleclass in which I am going to reveal the secrets that you need to break free from your survival patterns and enter into your rich and natural state of abundance deliberately, regardless of your circumstances.

Excited to learn more and save your f’ree space? Please go to: http://radiancemarketing.com/teleseminar-july-14-2010

In this call you will learn and discover:

• What energies have taken you over when your business isn’t making the money you want, and what you can do to transform it
• How to breakthrough your money challenges and be resourceful
• The # 1 reason why well-intentioned, intelligent, very capable businesswomen are not thriving in their business and in their personal life no matter how hard they work
• Discover the 3-step process that brings you into your
  state-of-choice and power. (This essential secret allowed me to walk
  on fire and NOT BE BURNED!) It is essential to manifest and attract what you
  truly want.
• Learn why you’re not getting the results that you want by using the
  Law of Attraction principle and what you can to do to change it!
  (This information goes well beyond what many of the LOA mentors are
  teaching about this principle today!

Here’s that link again to reserve your spot in this No Cost (lots to gain) teleclass: http://radiancemarketing.com/teleseminar-july-14-2010

What would it be worth for you to know how to access your Magnetic and Creative Power pattern (Source) deliberately, especially when you find yourself stuck in the state of survival?

Imagine not being overwhelmed and fixated by what you need? Instead, you could focus on who you can help and what problems you solve for others? What is it costing you to live from this state of worry and anxiety? I bet it’s plenty!

Please join me, together with my special friend and marketing genius, Chris Makell of www.Radiance Marketing.com, on Wed., July 14th, for a very special teleclass where I am going to reveal the secrets to break free from the energy patterns that keep you stuck and prevent you from manifesting what you want. Access your power and prosperity pattern now!

I look forward to “seeing” you on the call!

Judy K. Katz, MCC

www.wealthtransformations.com

judy@wealthtransformations.com

P.S. Please email me with any questions that you might have.

P.S.S. – Feel free to invite friends and colleagues to this call, but remember to reserve YOUR spot first! Register here: http://radiancemarketing.com/teleseminar-july-14-2010

This call will be recorded for future listening should you have scheduling conflicts.

Are you tired of feeling frustrated, worried, or concerned about what the next 6-12 months are going to look like financially for your service-based business or professional practice, the one that you are working very hard to grow and expand?

If the truth is, you just can’t seem to break out of your current situation and experience greater financial success in your business, together with the heartfelt joy and satisfaction you had hoped for, even in the midst of the tons of information and “how to” materials available today, my brand new, f’ree teleclass is just for you. Introducing:

The Ring of Fire: Breakthrough to Source Energy and Thrive

“It’s happening Wednesday, June 30th, 2010. To find out more and to reserve your complimentary VIP space, visit www.wealthtransformations.com/ringoffire/ If your schedule conflicts, you will receive a recording for future listening.

If you are not making the m’oney that you thought you would be by now and you’re working really hard, yet, your results continue to disappoint and frustrate you, please don’t wait another minute to reserve your spot. The next 6 months are going to fly by just as fast as the last 6 months have. Ouch!

This teleclass is not like many of the customary marketing, systems, and information highways that are screaming with activity out there today! This is going to provide you with the ability to do what you need to do in a sustainable way.

Without access to your Source of Power, you can only go so far. Do you feel like you’re collecting more information rather than implementing it? Take a look at your book shelves and file cabinets. Are the manuals, books, audios, and DVDs starring at you in the face? Please don’t let this happen to you any longer. Your life depends on it!

Please visit www.wealthtransformations.com/ringoffire/ for more details and to reserve your space on this call. It’s happening on Wednesday, June 30th, 2010

In this 75 minute f’ree preview teleclass, you will learn:

• What is keeping you from thriving, no matter how hard you work.
• You will discover what is needed for you to breakthrough to your Rich Source Energy Field of power and unlimited possibilities.
• The four (4) Rings of Fire that prevent you from flourishing
• The absolute # 1 secret that brings you into your state-of-choice and power (This little secret allowed me to walk on fire barefoot!)

Imagine, once and for all, not being controlled or emotionally hijacked by difficult circumstances that show up in your life, like unexpected bills, clients moving on for one reason or another, your marketing learning curve takes you longer than you thought it would, you split up with your partner or spouse, you make not-so-good business decisions that cost you thousands of dollars. Actually, this list could go on and on.

What would it mean to you if you didn’t have to live from a fearful, panicked survival mode when times get tough? What would it be like not to be riddled with the collateral damages that come from the fear-based actions that the survival mode can produce?

Learn more about this f’ree teleclass coming Wednesday, June 30th, 2010, and to register, visit www.wealthtransformations.com/ringoffire/. Space is limited so please, act now. It’s f’ree, it’s timely, and most of all, it is crucial for you to have the ability to implement the “right actions” without undo stress and mental coercion that the “just do it” order suggests or that your sense of urgency demands.

Have you really effectively and sustainably been doing what you know you need to do? If not, don’t miss out on this opportunity to breakthrough the Ring of Fire once and for all! Learn more and register here for this unique and timely call.

“Dream it, own it, and make it REAL”

Abundant and prosperous living,

Judy K. Katz, MCC, RScP
Master Certified Coach
judy@wealthtransformations.com
http://www.wealthtransformations.com

We are almost 6 months into the year, 2010. Remember the New Year’s goals and resolutions that you made or thought about making 6 months ago? Are you on track to achieving them or are you feeling frustrated and anxious with not-so-great results right now?

If the truth is, you just can’t seem to break out of your current situation and experience greater financial success in your business, together with the heartfelt joy and satisfaction you had hoped for, even in the midst of the tons of information and “how to” materials available today, my brand new, f’ree teleclass is just for you. Introducing:

The Ring of Fire: Breakthrough to Source Energy and Thrive

“It’s happening Wednesday, June 30th, 2010. To find out more and to reserve your complimentary VIP space, visit www.wealthtransformations.com/ringoffire/ If your schedule conflicts, you will receive a recording for future listening.

If you are not making the m’oney that you thought you would be by now and you’re working really hard, yet, your results continue to disappoint and frustrate you, please don’t wait another minute to reserve your spot. The next 6 months are going to fly by just as fast as the last 6 months have. Ouch!

This teleclass is not like many of the customary marketing, systems, and information highways that are screaming with activity out there today! This is going to provide you with the ability to do what you need to do in a sustainable way.

Without access to your Source of Power, you can only go so far. Do you feel like you’re collecting more information rather than implementing it? Take a look at your book shelves and file cabinets. Are the manuals, books, audios, and DVDs starring at you in the face? Please don’t let this happen to you any longer. Your life depends on it!

Please visit www.wealthtransformations.com/ringoffire/ for more details and to reserve your space on this call. It’s happening on Wednesday, June 30th, 2010

In this 75 minute f’ree preview teleclass, you will learn:

• What is keeping you from thriving, no matter how hard you work.
• You will discover what is needed for you to breakthrough to your Rich Source Energy Field of power and unlimited possibilities.
• The four (4) Rings of Fire that prevent you from flourishing
• The absolute # 1 secret that brings you into your state-of-choice and power (This little secret allowed me to walk on fire barefoot!)

Imagine, once and for all, not being controlled or emotionally hijacked by difficult circumstances that show up in your life, like unexpected bills, clients moving on for one reason or another, your marketing learning curve takes you longer than you thought it would, you split up with your partner or spouse, you make not-so-good business decisions that cost you thousands of dollars. Actually, this list could go on and on.

What would it mean to you if you didn’t have to live from a fearful, panicked survival mode when times get tough? What would it be like not to be riddled with the collateral damages that come from the fear-based actions that the survival mode can produce?

Learn more about this f’ree teleclass coming Wednesday, June 30th, 2010, and to register, visit www.wealthtransformations.com/ringoffire/. Space is limited so please, act now. It’s f’ree, it’s timely, and most of all, it is crucial for you to have the ability to implement the “right actions” without undo stress and mental coercion that the “just do it” order suggests or that your sense of urgency demands.

Have you really effectively and sustainably been doing what you know you need to do? If not, don’t miss out on this opportunity to breakthrough the Ring of Fire once and for all! Learn more and register here for this unique and timely call.

“Dream it, own it, and make it REAL”

Abundant and prosperous living,

Judy K. Katz, MCC, RScP
Master Certified Coach
judy@wealthtransformations.com
http://www.wealthtransformations.com

Do you ever feel like you just need someone on your side? A little help and support from someone who just says “yes!” to your wants and needs. Believe it or not, we all have that someone; we just don’t all know that we do.

I’ve been writing about a pesky little problem that some of us have as solopreneurs and business owners. “Stranger Danger” For those of us who do not have an extraverted tendency and are very uncomfortable meeting people that we don’t know, having assistance with our marketing efforts is very good news, don’t you think!

In order for this Universal assistance to work effectively, you must have at least these three (3) things in place:

• Ask – be clear about what you want and who you want
• Align – achieve permission within yourself to have what you want
• Attention - nurture your desire with commitment, acceptance, and action that you are inspired to take

You have a marketing partner in the Universe. She is saying “yes” to you. You must, however, be a responsible partner and do your part. I have attracted so many people for different reasons into my life for years. My sweet husband, my incredible clients, buyers for my homes, and buyers for my vehicles.

Granted, I didn’t use a lot of the highly visible approaches that some marketing geniuses have suggested we use to attract more clients. I believe we all have our strengths and our weaknesses. Our Universal Marketing Partner will meet us where we are, provided that where we are is congruent. What I mean by that is, our conscious decisions must be supported by our subconscious beliefs and feelings.

Okay, I know what you’re thinking. What happens if you’re not congruent with what you are committed to having? Actually, we usually never are! That’s where our personal growth work must come in.

Our desires are calling us forth to become  greater and grander versions of who we really are. And, that doesn’t mean we have to be like someone else in order to be successful, wealthy, free, and joyously fulfilled!

Yes, for those of us who have an aversion to meeting strangers, there is a spiritual path that will lead us to the people we are meant to serve and to connect with on many different levels, for many different reasons.

Seeking help to become congruent in order to  have our Universal Partner in Marketing richly help us is the fastest and easiest way to achieve what we are deeply desiring — more clients, more fulfillment, more financial security, more freedom, and more joy. You can’t do this alone.

My work is dedicated to helping solopreneurs and small business owners to align their conscious and subconscious minds in a way that elicits the most manifesting power from their Universal Marketing Partner.

Your shyness and fear does not have to stop you anymore! Now that is worth celebrating!!!